For film stars or any other famous personality, showing face in advertisements has become an essential need of everyone. Not only because it enhances prestige and popularity, but because the amount that one gets after putting his stake in it. Katrina Kaif also has a lot of advertisements in her bag.
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Brand opportunity for Katrina Kaif
Katrina Kaif is currently at the forefront of actresses. At the rate of Rs 3.5 to 4 crore per agreement, her annual income is considered to be Rs 40 crore, which is three times more than the earning from films. It is said that after recovering 3-4 crore rupees each agreement, she gets at least 30-40 crore rupees every year.
Katrina Kaif also has a lot of advertisements in her bag, of which Nakshatra Diamond Jewelery is prominent. Apart from this, Katrina can also be seen in the advertisement of slice cold drink. Katrina’s latest ad is a Lux ad. Apart from this, Katrina is also advertising Panasonic’s AC these days.
Reasons Why Brands Choose Her
- A relatable celebrity
- Her fitness achievement
- Her great influence on the audience
- The increase in face value after hit films
- The brand achieves a high ROI
Bollywood has gifted her with a life of luxury, all because of her determination and passion in this industry since she was 14 years old. The only reason brands choose Katrina Kaif is the popularity she gained among fans after the hit movies, Namastey London, Raajneeti, Zindagi Na Milegi Dobara and Tiger Zinda Hai.
Also read: Reasons Why “Cultfit” Chose Nora Fatehi As Its New Brand Ambassador
Katrina Kaif’s Film and Advertising Career 2021
Showing a keen interest in brand endorsements from the very beginning of her career, she had the advantage of collecting 5 crore Rupees for each endorsement. After the budget, many companies are making new plans for this financial year. In such a situation, if the image of the Katrina does not remain strong, then her advertising career will reach close to other modelling stars.
Also read: Fashion Brands Owned by Indian Popular Celebrities
There is also a possibility of Katrina’s reputation falling in the brand market. Records of the last few years show that a major part of the earnings of film stars comes from advertising films. This is the reason why stars have to try to keep the popularity graph high with the success of the films. But these days Katrina Kaif is getting hitched in both personal life and film career. The result can make negative impact on the luster associated with her name this year.
